Indeed / “Job Just Right”

As part of the National Student Advertising Competition, I worked with consultants in imagiCal to build a year-long campaign for Indeed, designed to increase unaided consideration amongst Gen-Z. Using Indeed’s brand guidelines, we built out and designed this campaign, from billboards to coffee trucks to clothing lines.

Design Team: Chris Herrera, Megan Lee, Kelly Ma, Annika Mussell, Kaylene Son, Kyle Wonzen
Campaign Plansbook (2023)