Meta / “Be There”
As part of the National Student Advertising Competition, I worked with consultants in imagiCal to build an end-to-end campaign making the Meta Quest 2 an essential for college students. We designed everything from the visual identity to execution mock-ups, bringing our “Be There” campaign to life.
Design Team: Kelly Ma, Annika Mussell, Annie Pan, Kyle Wonzen, Jasmine Zheng
As part of the National Student Advertising Competition, I worked with consultants in imagiCal to build an end-to-end campaign making the Meta Quest 2 an essential for college students. We designed everything from the visual identity to execution mock-ups, bringing our “Be There” campaign to life.
Design Team: Kelly Ma, Annika Mussell, Annie Pan, Kyle Wonzen, Jasmine Zheng
Campaign Plansbook (2022)
![]()
![]()
![]()
![]()
![]()
![]()
![]()
![]()
![]()
![]()
![]()
![]()
![]()
![]()
![]()
